Three of Nigeria’s most celebrated music multiple-award winners, Davido, Tiwa Savage, and Mr. Eazi covered the latest edition of the Billboard magazine. Earlier this May, they joined Billboard for a video conference about the opportunities of African artists. They delved deep into issues of stereotyping against African acts and how they stay true to their African roots regardless.
The trio of Africa’s biggest stars all highlighted in their speeches how the next musical revolution is brewing in the African continent. The introductory part of the cover story also had a lot to say about them and the current prospects of African music.
The brevity of the introduction of the cover story.
The prospects of African music are now brighter and even more numerous than ever. Though Africa already had superstars like Miriam Makeba, Hugh Masekela, and Fela Kuti, its artists were still siloed in the popular music landscape. However, in recent years, the continent has begun seeing its first generation of truly global superstars. Wizkid’s feature on Drake’s “One Dance”, Kendrick Lamar’s ‘Lamar’s Black Panther’ and Beyonce’s ‘The Lion King: The Gift’ also helped sharpen the African dream.
Moreover, Universal, Warner, and Sony have all revamped investments in Africa. However, Nigeria emerged as a precise hub of talents Davido, Tiwa Savage, and Mr. Eazi[with his “Banku Music” a twist of Afrobeats with influence from Ghana] play a major part in this.
That was all for the introduction. However, it is important to note that Ghana was predominantly mentioned second to Nigeria, as a major force to reckon with, apart from South Africa. Davido fusing Ghana’s Highlife into Afrobeats and Afro-pop was well mentioned and Tiwa Savage mentioned Ghana first among the places to visit in Africa. Whilst Mr. Eazi does ‘Banku Music’ originated from Ghana, with its name coined out of Ghana’s popular delicacy, Banku.
Davido, Tiwa Savage, and Mr. Eazi in the video conference had a lot to say about Africa, its people, artists, music, and how the world music industry is coming to Africa. Meanwhile, the story appeared originally in the May 23, 2020 issue of Billboard.
Reactions from the superstars
I cover magazine I cover magazine !!! 🌎🌎🌎 @billboard Cover with my sister @tiwasavage and brother @mreazi !!! 🙏🏿 …. “The forces that unite us are intrinsic and greater than the superimposed influences that keep us apart.” – Africa Must Unite ! I DREAMT OF THIS SHIT!! ❤️❤️ pic.twitter.com/bUT8F8EY9N
— Davido (@davido) May 21, 2020
— Don Eazi (@mreazi) May 21, 2020